Cofense MSP Programme for UK Managed Service Providers
Deliver advanced phishing protection services to your customers.
Build profitable managed services around phishing defence and Microsoft 365 security, generate recurring revenue, strengthen retention and grow your channel with Cofense and UK expertise from Wise Distribution.
The conversation has shifted
Old question
"How do we stop every phishing email?"
Modern question
"What happens when phishing gets through?"
MSP customers already have these, yet phishing still gets through
This creates growing demand for managed phishing security services.
What Is the Wise Fish MSP Programme?
The programme helps MSPs package profitable services around phishing defence, human risk management and Microsoft 365 security.
Delivered through Wise Distribution (the UK distributor for Cofense), it provides the technology, enablement and channel support to expand your security portfolio and deliver measurable outcomes for your customers.
Why Wise Distribution?
Wise Distribution is a channel growth partner, not a licence supplier. We help partners package services, position solutions, win opportunities, support deployments, generate demand and deliver successful customer outcomes. Our role is to make your security practice more competitive and more profitable.
As the UK authorised distributor for Cofense, Wise Distribution combines local market expertise with the experience to support partners across Europe.
What Partners Receive
Eight enablement pillars focused on partner growth, not just product features.
Partner Onboarding
A structured onboarding pathway that gets your team set up and ready to sell.
Sales Enablement
Sales assets, messaging and training to help your team position phishing services.
Technical Training
Hands-on training across the Cofense platform and managed service workflows.
Pre-Sales Support
Dedicated UK pre-sales assistance for customer conversations and demonstrations.
Solution Design Assistance
Guidance shaping tailored service packages for different customer profiles.
Marketing Campaign Support
Co-branded campaigns and content to generate demand with target customers.
Demand Generation Support
Practical guidance to build pipeline and convert phishing service opportunities.
Direct Vendor Access
Direct access to Cofense product teams and Wise Distribution specialists.
Channel-First Approach
Wise Distribution helps cybersecurity vendors gain traction in the UK channel through focused sales, marketing and partner enablement, not by transacting hundreds of competing products.
UK-Based Support
UK-based support for partners across the UK and Europe.
Pre-Sales Assistance
Practical support through customer engagements and demonstrations.
Solution Positioning Guidance
Help framing services around customer risk and outcomes.
Lead Generation Support
Guidance building pipeline for managed phishing services.
Technical Enablement
Training and resources to build delivery capability.
Direct Vendor Access
A direct relationship with Cofense product and technical teams.
Partner Growth Strategies
Structured support to scale your security practice over time.
The Partner Journey
A connected six-stage pathway from application to launching services.
Apply
Submit your partner interest and business profile.
Discovery Call
We discuss your practice, goals and customer base.
Commercial Review
We align on programme fit, margins and service models.
Technical Enablement
Your team trains on the Cofense platform and workflows.
Go-to-Market Planning
We plan service packages and target customer segments.
Launch Services
You launch managed phishing services to your customers.
Services MSPs Can Deliver
Build tailored managed services, from reporting through to full detection and response.
Phishing Detection & Response
Identify and respond to threats with campaign detection and threat clustering.
Phishing Reporting
One-click employee reporting that generates actionable threat intelligence.
Phishing Triage
AI-powered analysis with human validation that reduces analyst workload.
Phishing Remediation
Automated threat removal and campaign-wide remediation across all inboxes.
Security Awareness Training
Practical training that improves reporting behaviour and builds security culture.
Phishing Simulations
Realistic simulations with behavioural analytics and human risk scoring.
Human Risk Management
Behavioural analytics that help customers understand and reduce employee risk.
Why Cofense for MSPs?
Cofense allows MSPs to deliver multiple phishing services from one connected platform.
Multi-Tenant Deployment
Manage multiple customers from a single platform.
Microsoft 365 Integration
Native integration across Microsoft 365 email services.
SOC, SOAR and SIEM Integration
Connects with existing security operations tooling.
Campaign Intelligence
Real-world intelligence from millions of global reports.
Email Remediation
Remove threats across all customer inboxes at scale.
Human Risk Services
Behavioural analytics and simulations to reduce employee risk.
Automation at Scale
Automated triage, investigation and remediation workflows.
Example Managed Services You Can Offer
Package and scale managed phishing services that create predictable revenue and stronger customer relationships.
Services You Can Build
Commercial Outcomes
Predictable Recurring Revenue
Reliable monthly revenue from managed service contracts.
Improved Customer Lifetime Value
Longer, more valuable customer relationships.
Stronger Customer Retention
Deeper engagement through ongoing service delivery.
Higher-Value Managed Service Tiers
Premium tiers built on phishing defence outcomes.
Differentiated Security Proposition
Stand apart with a measurable phishing defence offering.
Reduced Operational Overhead
Automated workflows lower per-customer delivery cost.
Scalable Service Delivery
Automation supports growth without proportional headcount.
Example Service Packages
Illustrative examples showing how MSPs commonly package Cofense technologies into profitable recurring security services.
Starter
- Phishing Reporting
- Security Awareness
- Phishing Simulations
Professional
- Phishing Reporting
- Phishing Triage
- Security Awareness
- Human Risk Management
Enterprise
- Phishing Reporting
- Detection & Response
- Phishing Remediation
- Human Risk Management
- Campaign Intelligence
Example service packages only. Final services should be tailored to customer requirements and operational capability.
Support for Microsoft 365 and Modern Enterprise Environments
Most MSP customers operate within Microsoft 365. The programme helps partners deliver services for those risks, while also supporting Google Workspace and other collaboration platforms.
Complements Existing Security Investments
Most customers already use Microsoft Defender, Proofpoint, Mimecast or secure email gateways. The MSP opportunity is not replacing these, it is enhancing them.
Partners deliver visibility into threats that bypass preventative controls, adding value without disrupting existing investments.
Common Customer Investments
- Microsoft Defender
- Proofpoint
- Mimecast
- Secure Email Gateways
- Identity Security Platforms
- MDR Services
The Cofense Platform
The technology that powers the managed services partners deliver.
Cofense Triage
AI-powered analysis that accelerates investigation workflows.
View SolutionCofense Vision
Automated remediation that removes threats across all inboxes.
View SolutionCofense Intelligence
Phishing-specific intelligence from millions of global reports.
View SolutionCofense PhishMe
Behavioural analytics and simulations that reduce employee risk.
View SolutionBuild Services Around the Complete Cofense Platform
The connected Cofense platform enables MSPs to package reporting, detection, remediation, intelligence and human risk management into profitable managed security services that increase customer value and strengthen long-term relationships.
Campaign Intelligence as a Service Opportunity
Campaign intelligence is a distinct commercial opportunity for MSPs. Cofense Intelligence draws on millions of phishing emails reported globally and can be incorporated into customer review programmes and managed security services.
Partner Benefits
- Identify Emerging Campaigns
- Improve Customer Protection
- Accelerate Investigations
- Improve Detection Accuracy
- Strengthen Response Activities
- Support Higher-Value Customer Reviews
Who Should Join the MSP Partner Programme?
The programme is built for partners expanding their security practice around phishing defence.
Particularly Suited to Those Expanding Around
From Security Tools to Measurable Customer Outcomes
The programme helps partners measure what really matters to customers, positioning MSPs as strategic security advisers.
What You Help Customers Measure
- What threats bypass controls
- How quickly threats are detected
- How efficiently incidents are investigated
- How rapidly malicious emails are removed
- How employee behaviour influences customer risk
A Strategic Security Adviser
Many MSPs already provide email filtering and endpoint protection. The next opportunity is helping customers understand what happens when threats bypass those controls.
Measurable outcomes position MSPs as strategic security advisers, strengthening customer relationships and justifying higher-value recurring services.
MSP Programme FAQs
Supporting Partners Across the UK and Europe
Wise Distribution helps partners across the UK and Europe grow their phishing security business through technical enablement, commercial support and direct access to Cofense expertise.
Whether you are expanding your Microsoft 365 security portfolio, launching managed phishing services or introducing human risk management to existing customers, our team provides practical guidance throughout the sales and deployment lifecycle.
As the UK authorised distributor for Cofense, Wise Distribution combines local market expertise with the experience to support partners across Europe.